In this role, you will work in the Digital Retail Performance Media team and be responsible for digital user growth, as well as establish close external media/platform partnership. Based on your deep understanding in China digital environment, you will need to deliver clear E-business strategy to bring extraordinary outcomes to the team.
· Guided by the user growth and business target, through data analysis and user research, clarify the core direction and means of business growth
· Manage EC media budget to focus on recruitment & conversion for all EC channels
· Engage and assist with internal and external partners to implement the strategical plan for Digital Retail, will deeply involve in business development projects
· Conduct comprehensive market, competitor, and user analysis to identify opportunities and generate actionable directory to drive digital business
· Develop business case for new growth initiatives
· Generate insightful media post buy and business performance report
Requirements:
· Hold a Bachelor’s degree or above, more than 3 years’ experience in e-commerce user growth/marketing products, marketplace experience preferred
· Strong data and business analysis ability, good at finding problems through data analysis and formulating corresponding strategies
· Excellent verbal and written communication skill in both Chinese and English
· Strategic problem-solving skills, ability to work under pressure
· Have deep understanding in digital and business
· Quick learner, highly self-driven, detail oriented, team player
· Previous strategy consulting is a plus
The ideal candidate has an analytical, data-driven mindset and hands-on experience managing ad platforms from high-level to day-to-day operations, deep understanding in digital and business, can deliver comprehensive strategic planning. The applicant must be up for a challenging, but rewarding experience of aggressively growing our customer base