Scope: - Country: China - Market: Battery inside the cell, with a focus during a first phase on acrylic opportunities developed by the Coating Solutions segment at the anode, separator and cathode, alongside the other BD resources covering PVDF technology for the cathode and separator in the region. Such BD group may be subject to move to an organization by application (applicative expertise optimization / cross selling of **’s solutions) based on market feedback. 61 Direct responsibility for the New Business Development, interacting with prospects, customers, end-users; 61 Help translate customer requests & needs, and market trends into technical specifications in coordination with R&D teams; 61 Responsible for managing his/her New Business Development opportunities portfolio as owner in Salesforce, aligned with the objectives set by the Battery Market Manager China and Coating Solutions Global Development Director Battery; 61 Work on customer cross selling opportunities, leveraging the breadth of solutions offered by **
KEY ACTIVITIES 61 Understand market structure, needs and trends, key drivers, through different media: market studies, trade shows, webinar, LinkedIn, digital, social networking; 61 Develop customer intimacy: establish key contact, ensure strong relationship with prospects and customers, including OEMs, and any other stakeholders incl. strategic partnerships; 61 Participate to the development strategies defined by the global Battery market teams (Coating Solutions & HPP), proposing new projects to explore (NPD and NBD) 61 Implement the strategy established in coordination with the market managers through new business development plan (incl. customer/prospect segmentation) 61 Actively promote the solutions of ** in line with the strategy (exhibitions, conferences and make marketing presentations, webinars to various audiences) 61 Provide regular reporting to the management, meeting reports, NBD activities in Salesforce, market & competition; 61 Contribute to R&D innovation strategies, through the proposition of idea proposals, invention records; 61 Contribute to the cross fertilization of the Battery business development efforts, with other Segments and Business units and as part of Be-One ** initiatives 61 Support New Business Development opportunities in other region for transplant projects with operation owners located in China
CONTEXT AND ENVIRONMENT 61 Fast growing and moving market 61 Diverse and complex product range and applications 61 Multiple internal stakeholders (Segment/BUs, functions, country)
ACCOUNTABILITIES 61 Accountable for the NBD pipeline objectives in the region (Salesforce opportunity) ; 61 Accountable for new & existing products qualification and start of sales in new applications; 61 Accountable for customers follow-up, first technical communication, customer relationship (Salesforce meeting reports), and first price positioning; 61 Accountable for Intellectual Property (NDA management with customers, contributing to JDA initiative and execution); 61 Accountable for the achievement of NBD targets (sales, # of leads, # of samples) for the market year n and establish NBD budget for year n+1
QUALIFICATIONS / EXPERIENCE REQUIRED 61 Technical degree – preferably chemistry, chemical engineering, polymer science, materials engineering or equivalent, completed with a Business Training; 61 Previous experience in the battery field; 61 Skills in business analysis and marketing, customer relationship management, negotiation; 61 Dynamic & Innovative with open and flexible mind-set; 61 Strong leadership and interpersonal skills to lead project teams internally and with external partners; 61 A global minded individual that possesses a willingness / desire to travel within the region; 61 Is open to travel up to 2-3 days a week sometimes, to meet face to face prospects and build relationships; 61 Strong communication skills – both internal & external, and ability to write synthetic notes on complex projects; 61 Ability to analyze and structure data and information with strong synthesis skills; 61 Flexible working attitude, understand prioritization and urgency; 61 At least 3 years experience in Business Development position 61 Fluent in Chinese and English, a 3rd language is a plus.
