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Product Marketing Manager
4-6万·15薪
人 · 本科 · 5-7年工作经验 · 性别不限2024/11/21发布
五险一金年终奖金免费班车

上海市长宁区福泉北路518号

公司信息
徕卡显微系统(上海)有限公司

外资(欧美)/500-1000人

该公司所有职位
职位描述
Job Responsibilities:
· Ownership for portfolio life cycle management, drive product/portfolio growth
· Drive Voice of the Customer activities that result in the enhancement of our program / product portfolio while validating new, sustainable differentiated opportunities, and coordinate with upstream team to expand products pipeline
· Performs quantitative market opportunity assessments (i.e. market sizing, driver
assessment, growth rate estimations) and customer segmentation analyses
· Frame a business case based on market assessment, competition landscape analysis and product concept winning strategy and value proposition
· Prepare for Launch materials and conduct launch activities
· setting strategic pricing guidelines, developing, and improving marketing tools and conducting sales trainings
· Lead the customer engagement in the project, keep good coordination with KOL, conducting the engagement with the quality of deliverables.
· Actively participates in internal sales and marketing meetings, customer events as well as international trade fairs and conferences.


Person Specification:
· At least 5 years relevant working experience in IVD or biopharmaceutical industry;
· Product and marketing expertise.
· Both fluent Chinese and English skills (listening, written and spoken)
· Excellent time management and organization skills are a must
· Must possess excellent customer relations skills.
· Self-motivated and independent thought are critical
· Goal oriented, results driven
· Good interpersonal and communication skills are key
· Good People leader management skills
· Consistency in words and actions, be accountable
· Proficient in computer skills (Excel, Word, PowerPoint, etc.)

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