1、Oversee the overall operation of the O2O platform, including activity management and promotions, to ensure smooth platform functioning and fulfill luxury customer satisfaction.
2、Gather customer insights from offline experience store channels to understand their needs and preferences, offering personalized services and recommendations to enhance satisfaction and loyalty.
3、Identify and expand O2O channels for luxury sales, including eCom and offline experience stores, to establish partnerships and grow brand consumer assets and market reach.
4、Plan and organize customer care and exclusive member activities to enhance interaction, boost engagement and loyalty, and encourage repeat purchases and word-of-mouth referrals.
Qualifications:
5、Possess a deep understanding of luxury brands, including their products, culture, and target consumers, with the ability to accurately identify the needs and preferences of luxury buyers.
6、Possess a strong sense of innovation and adaptability, constantly exploring new operating models and marketing strategies to thrive in a rapidly changing market.